Calendly
Calendly delivers highly polished, visually distinctive emails, especially throughout a long and engaging onboarding flow filled with videos, feature nudges, and personalized prompts based on user activity. Their lifecycle messaging blends upgrade reminders, team-invite nudges, product-adoption prompts, and a rich cadence of educational webinars, including an on-demand onboarding session for new paid users.
They also maintain strong ongoing engagement through regular product-update emails from their Head of Product Marketing, win-back messages for churned users, and occasional expansion offers such as annual-plan discounts.
- · 55 emails
- · About 1 year and 1 month
- · avg ~7 days between sends
Adobe 
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Aircall 
Apollo.io 
Asana 
Beehiiv 
Buffer Calendly 
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Clickup 
Customer.io 
Docusign 
Dropbox 
Figma 
Fiverr 
Freepik 
Grammarly 
Hubspot 
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Jira 
Loom 
Lovable 
Lucid 
MailChimp 
Make .webp)
Miro 
Monday 
Notion 
Paypal 
Phantom Busters 
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SemRush 
Slack 
Stripe 
SurveyMonkey 
Typeform 
Webflow 
Zapier Onboard Free User
17 emailsWelcome to Calendly
Create templates for your sales meetings
Jonathan, you booked your first meeting 🙌
Invite teammates to Calendly!
Schedule meetings when everyone is available
Avoid double booking meetings!
How to distribute events to your team
Book meetings with multiple people
You’ve accomplished so much!
Tired of confirming prospect meetings?
The fastest way to find a time to meet
Book meetings wherever you go
Connect Calendly with your top tools
Jonathan, your Calendly Teams Trial ends tomorrow!
Can you imagine life without Calendly?
You’re invited: Find the right Calendly plan to hit your revenue goals
Attn: Your Teams trial has expired
Onboard Paid User
2 emails
Educate & Engage
11 emailsExciting Calendly Update for Your Managed Events! 🎉
Updates to our Terms of Use
🚀 Explore the collaboration: How Sales & Marketing Teams Use Calendly
📣 Introducing Calendly’s first Masterclass Series: The Art of ‘Cold to Closed’
You’re invited: The Art of ‘Cold to Closed’
Last call: Sign up for Masterclass with influencer Morgan J. Ingram
May 14: Get more done with Calendly's extension
You’re invited: The best Calendly plan for your sales goals
Tomorrow’s webinar: Get more wins faster with Calendly
The State of Meetings: New data reveals how to improve meetings in your org
Last Chance: New Calendly features demo + Q&A
Win Back Churned User
9 emailsLive: See what you can do with your account!
Tomorrow’s webinar: Hit your numbers with the right Calendly plan
📅 Join us: Discover how Calendly enhances sales and marketing team collaboration!
Scheduling a meeting? Avoid the status quo.
What do your peers think of Calendly?
Do your team a favor, automate your scheduling…
Collaborate without sacrificing control…
Ready to connect more efficiently, Jonathan?
Are you already using a scheduling tool, Jonathan?
Expand User
2 emails
Announce New Features
10 emailsCalendly Product Update – February 2024
Calendly Product Update – March 2024
Calendly Product Update – May Recap
Calendly Product Update – June
Calendly Product Update – July 2024
Calendly Product Update – August 2024
Calendly Product Update – September 2024
Calendly Product Update – October 2024
Calendly Product Update – November 2024
Calendly Product Update – 2024 Best-of List
