MailChimp
Mailchimp delivers highly polished, visually rich emails throughout its onboarding and ongoing communication, reflecting its expertise as an email-first company. The journey blends educational content, events, and product updates with occasional upgrade or integration nudges, all presented in a clean, engaging layout—though one unusually long plain-text upgrade email feels out of place among the otherwise refined messages.
Overall, Mailchimp maintains a diverse and well-designed email strategy that supports both learning and expansion.
- · 44 emails
- · About 1 year and 9 months
- · avg ~15 days between sends
Onboard Free User
13 emailsActivate your Mailchimp account
Welcome to Mailchimp! What will you do next?
What you need to know about your audience
Inside: Resources and tools for building your first campaign
Upgrade your Mailchimp account and take your email marketing to the next level
Connect your tools to help your marketing go further
Reminder: Upgrade your Mailchimp account today
Upgrade your Mailchimp account today
Time to celebrate: A look back at 2023
Is sending an email really that easy? Yep
Open for proven email-building resources
Not sure where to begin?
Take the next step: Connect your e-commerce store
Onboard Paid User
1 emailEducate & Engage
21 emailsWant to land more clients and stand out from your competition?
SMS: The missing piece of your marketing strategy
Give your bottom line a boost with SMS Marketing
Our London conference early bird pricing ends today
You sent an email—what's next?
How to design eye-catching marketing emails
Get the most of your new Essentials plan
Say 👋 to SMS, email’s new best friend
[Virtual Event]: Keynote Speakers for Marketing Success Season Revealed!
Get Inspired with the talented keynote speakers at Marketing Success Season 2024
The secrets, strategies, and habits of top-performing revenue leaders
FWD: Sharing the best bits from our conference in Australia
🌟 Reach popup perfection with our 5 best practices
Our New E-Commerce Calendar: a free report on key shopping events
Almost there! Complete your SMS registration today
📣 Last chance: All Access London Event
Segmentation: Your secret to higher engagement
[Virtual Event] Marketing Success Season is back! Time to get ready
[Virtual Event] Use this 5-day event to conquer peak season
[Virtual Event] There’s still time to register for Marketing Success Season.
Preparing for peak season? Our holiday shopping report is here
Expand User
2 emailsAnnounce New Features
6 emailsTHE LATEST: Feel the love with these updates
Pop! Goes your marketing
Get your forms popping with our video tutorial and guides
THE LATEST: Dive into our new integration, automation, and more
THE LATEST: Get closer to your contacts with these updates
THE LATEST: New campaign filters and a mobile editing tool
Adobe
Ahrefs
Aircall
Apollo.io
Beehiiv
Buffer
Calendly
Clickup
Docusign
Dropbox
Figma
Hubspot
Hunter.io
Jira
Loom
Lovable
Lucid
Monday
Notion
Paypal
Phantom Busters
Pipedrive
SemRush
Slack
Stripe
SurveyMonkey
Typeform
Webflow
Zapier