Upgrade CTA

Upgrade CTA emails

64 emails in library

Emails with a primary call-to-action focused on plan upgrades. Deployed across multiple lifecycle touchpoints, these are the backbone of SaaS expansion revenue.

Related use cases

Onboard Free User Expand User Win Back Churned User Announce New Features Celebrate Milestones Educate & Engage

Account Created Confirmation Activity Update Affiliate Partnership Article Beta Testing Billing Reminder Case Study Complete Purchase Conference Invite Content Engagement Course Customer Success Downgrade Receipt Download Chrome Extension Download Mobile App Download Web App eBook Email Verification Feature Update Feature Upsell Feature Usage Nudge Follow up Guide Inactivity Nudge Integration Prompt Interview IRL Event Join Community Join Waitlist Join Your Team Login From New Device Milestone Reached Month in Review New Feature(s) Nudge Newsletter NPS Survey Nudge to Book Demo Nudge to Invite Team Onboarding Call Invite Onboarding Call Summary Onboarding Checklist Onboarding Progress Nudge Partner Program Password Reset Payment Declined Payment Receipt Payment Reminder Product Education Product Update Promotional Article Qualitative Feedback Quota Reached Re-Engage Cancelled Users Re-Engage Downgraded Users Referral Prompt Refund Policy Report Setup Prompt Social Media Share Special Offer Survey Team Invite Accepted Terms of Use Update Thank You - Download Trial Expiration Warning Trial Expired - Upgrade Trial Extension Offer Trial Just Started Upgrade CTA Upgrade to Annual Usage Expansion Usage Summary Video Video Series Webinar Confirmation Webinar Invitation Webinar Recording Welcome - Free Users Welcome - Paid Users Year in Review

Access granted: Don't pass up these great security features

Access granted: Don't pass up these great security features — email screenshot from Dropbox

Upgrade CTA

Attn: Your Teams trial has expired

Attn: Your Teams trial has expired — email screenshot from Calendly

Trial Expired - Upgrade Upgrade CTA

Can you imagine life without Calendly?

Can you imagine life without Calendly? — email screenshot from Calendly

Trial Expired - Upgrade Upgrade CTA

Come back and enjoy 20% off!

Come back and enjoy 20% off! — email screenshot from Clickup

Special Offer Upgrade CTA +1

Custom domains and branding for your Notion Sites

Custom domains and branding for your Notion Sites — email screenshot from Notion

Upgrade CTA Usage Expansion

Don’t lose your marketing momentum 💪

Don’t lose your marketing momentum 💪 — email screenshot from SemRush

Upgrade CTA Usage Expansion

Explore any idea with unlimited Google Veo 2 videos

Explore any idea with unlimited Google Veo 2 videos — email screenshot from Freepik

Upgrade CTA Usage Expansion

Finalize your Notion Plus upgrade

Finalize your Notion Plus upgrade — email screenshot from Notion

Upgrade CTA Usage Expansion

Generate unlimited videos with MiniMax and Seedance 1.0

Generate unlimited videos with MiniMax and Seedance 1.0 — email screenshot from Freepik

Upgrade CTA Usage Expansion

Get 3 months of our Starter plan for $10

Get 3 months of our Starter plan for $10 — email screenshot from Zapier

Special Offer Upgrade CTA

Get more done without limits on your plan

Get more done without limits on your plan — email screenshot from SemRush

Upgrade CTA Usage Expansion

Get more out of Grammarly

Get more out of Grammarly — email screenshot from Grammarly

Upgrade CTA Usage Expansion

Get more with Zapier for Teams

Get more with Zapier for Teams — email screenshot from Zapier

Upgrade CTA Usage Expansion

Grow your business with Dropbox Business

Grow your business with Dropbox Business — email screenshot from Dropbox

Usage Expansion Upgrade CTA

Hey Jonathan, try our Pro plan for free. ✨

Hey Jonathan, try our Pro plan for free. ✨ — email screenshot from Make

Upgrade CTA Usage Expansion +1

Jonathan, did you notice the magic of Loom AI in your last video? ✨

Jonathan, did you notice the magic of Loom AI in your last video? ✨ — email screenshot from Loom

Upgrade CTA Usage Expansion

Jonathan, your Aircall trial is almost over

Jonathan, your Aircall trial is almost over — email screenshot from Aircall

Trial Expiration Warning Upgrade CTA

Jonathan, your Calendly Teams Trial ends tomorrow!

Jonathan, your Calendly Teams Trial ends tomorrow! — email screenshot from Calendly

Trial Expiration Warning Upgrade CTA

Keep growing your business with Pipedrive

Keep growing your business with Pipedrive — email screenshot from Pipedrive

Trial Expired - Upgrade Upgrade CTA

Keep your Jira plan

Keep your Jira plan — email screenshot from Jira

Trial Expiration Warning Upgrade CTA

Last 3 days of your trial

Last 3 days of your trial — email screenshot from Buffer

Trial Expiration Warning Upgrade CTA

Last chance to keep your plan!

Last chance to keep your plan! — email screenshot from Jira

Upgrade CTA Usage Expansion

Need to use Premium themes? Try this paid plan ✨

Need to use Premium themes? Try this paid plan ✨ — email screenshot from Typeform

Upgrade CTA Usage Expansion

New! Schedule a first comment with your LinkedIn posts

New! Schedule a first comment with your LinkedIn posts — email screenshot from Buffer

Upgrade CTA Usage Expansion

One more week to go! ⌛

One more week to go! ⌛ — email screenshot from Monday

Trial Expiration Warning Usage Expansion +1

Only 3 days left on your free trial of Loom Business

Only 3 days left on your free trial of Loom Business — email screenshot from Loom

Trial Expiration Warning Upgrade CTA

Ready to take your SEO to the next level?

Ready to take your SEO to the next level? — email screenshot from SemRush

Trial Expiration Warning Upgrade CTA +1

Ready to transform your data? 📊

Ready to transform your data? 📊 — email screenshot from MailChimp

Upgrade CTA Usage Expansion

Reminder: Upgrade your Mailchimp account today

Reminder: Upgrade your Mailchimp account today — email screenshot from MailChimp

Upgrade CTA Usage Expansion

Save your data and keep your account

Save your data and keep your account — email screenshot from Pipedrive

Trial Expiration Warning Upgrade CTA

Supercharge your productivity with Notion charts

Supercharge your productivity with Notion charts — email screenshot from Notion

Upgrade CTA

Thousands of responses and valuable data? Choose the plan that’s right for you

Thousands of responses and valuable data? Choose the plan that’s right for you — email screenshot from Typeform

Upgrade CTA Usage Expansion

Turn potential into progress with Notion Plus

Turn potential into progress with Notion Plus — email screenshot from Notion

Upgrade CTA Usage Expansion

Unlimited AI videos with Premium+ and Pro

Unlimited AI videos with Premium+ and Pro — email screenshot from Freepik

Upgrade CTA Usage Expansion

Unlock Column Calculations and supercharge your productivity!

Unlock Column Calculations and supercharge your productivity! — email screenshot from Clickup

Upgrade CTA Usage Expansion

Upgrade your Mailchimp account and take your email marketing to the next level

Upgrade your Mailchimp account and take your email marketing to the next level — email screenshot from MailChimp

Upgrade CTA

Upgrade your Mailchimp account today

Upgrade your Mailchimp account today — email screenshot from MailChimp

Upgrade CTA Usage Expansion

Upgrade your account to unlock more features

Upgrade your account to unlock more features — email screenshot from Docusign

Upgrade CTA Usage Expansion

Visualize your Notion data for insight and impact

Visualize your Notion data for insight and impact — email screenshot from Notion

Upgrade CTA Usage Expansion

Vous avez oublié quelque chose dans votre panier?

Vous avez oublié quelque chose dans votre panier? — email screenshot from Docusign

Upgrade CTA Usage Expansion

Want to keep your progress?

Want to keep your progress? — email screenshot from Pipedrive

Trial Expiration Warning Upgrade CTA

What you need to know about your audience

What you need to know about your audience — email screenshot from MailChimp

Feature Usage Nudge Upgrade CTA +1

Which plan is right for you?

Which plan is right for you? — email screenshot from Zapier

Upgrade CTA Usage Expansion

You are about to reach your Hunter quota

You are about to reach your Hunter quota — email screenshot from Hunter.io

Quota Reached Upgrade CTA

You reached your Hunter quota

You reached your Hunter quota — email screenshot from Hunter.io

Usage Expansion Quota Reached +1

You record it, Loom now writes it. 🎥✨📝

You record it, Loom now writes it. 🎥✨📝 — email screenshot from Loom

New Feature(s) Nudge Upgrade CTA +1

Phantom Busters

You've got just 3 days left!

You've got just 3 days left! — email screenshot from Phantom Busters

Trial Expiration Warning Upgrade CTA

You've reached your pipeline limit

You've reached your pipeline limit — email screenshot from Hubspot

Upgrade CTA Usage Expansion

Your Dropbox for teams trial has ended

Your Dropbox for teams trial has ended — email screenshot from Dropbox

Trial Expired - Upgrade Upgrade CTA

Phantom Busters

Your PhantomBuster Trial Ends Tomorrow. Here's What You Can Do

Your PhantomBuster Trial Ends Tomorrow. Here's What You Can Do — email screenshot from Phantom Busters

Trial Expiration Warning Upgrade CTA

Phantom Busters

Your PhantomBuster trial has ended, what now?

Your PhantomBuster trial has ended, what now? — email screenshot from Phantom Busters

Trial Expired - Upgrade Upgrade CTA

Your Zapier trial ends in 3 days ⏲️

Your Zapier trial ends in 3 days ⏲️ — email screenshot from Zapier

Trial Expiration Warning Upgrade CTA +1

Your first Notion Site is live!

Your first Notion Site is live! — email screenshot from Notion

Milestone Reached Upgrade CTA +1

Your no-cost, trial period on Jira paid plan has ended

Your no-cost, trial period on Jira paid plan has ended — email screenshot from Jira

Trial Expired - Upgrade Upgrade CTA

Your trial ends today! Keep your Jira plan

Your trial ends today! Keep your Jira plan — email screenshot from Jira

Trial Expiration Warning Upgrade CTA +1

Your trial ends tomorrow

Your trial ends tomorrow — email screenshot from Monday

Trial Expiration Warning Upgrade CTA +1

Your trial is almost up

Your trial is almost up — email screenshot from Beehiiv

Trial Expiration Warning Upgrade CTA

Your trial is done—but work isn’t

Your trial is done—but work isn’t — email screenshot from Asana

Trial Expired - Upgrade Upgrade CTA +2

Your website is getting a major upgrade

Your website is getting a major upgrade — email screenshot from Beehiiv

Upgrade CTA Usage Expansion

You’ve accomplished so much!

You’ve accomplished so much! — email screenshot from Calendly

Trial Expiration Warning Milestone Reached +1

You’ve got extra time to keep your plan

You’ve got extra time to keep your plan — email screenshot from Jira

Trial Extension Offer Upgrade CTA +1

[Ends tomorrow] 3 months of Starter for $10

[Ends tomorrow] 3 months of Starter for $10 — email screenshot from Zapier

Special Offer Upgrade CTA +1

⏰ Your Jira Premium trial is ending soon

⏰ Your Jira Premium trial is ending soon — email screenshot from Jira

Trial Expiration Warning Upgrade CTA

🚀 Just launched: Typeform for Talent

🚀 Just launched: Typeform for Talent — email screenshot from Typeform

Upgrade CTA Usage Expansion