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Brand
Jira
Subject line
⏰ Your Jira Premium trial is ending soon
Use case
Educate & EngageAbout this email
This email serves as a reminder to users about the imminent expiration of their 30-day Jira Premium trial. It provides a clear explanation of what happens when the trial ends, namely downgrading to the free version unless payment information is entered, and highlights Premium features through a linked chart for easy comparison. The tone is friendly and encouraging, with a direct call to action for continuing subscription, supported by visual brand elements, a personal sign-off from a customer advocate, and multiple support and community resource links for user assistance.
Jira journey
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