Brand
SemRush
Subject line
Get more done without limits on your plan
Semrush Team
January 6, 2025
Use case
Win Back Churned UserAbout this email
This email promotes an upgrade from Semrush's free plan to their Pro plan. It acknowledges the user's active usage and outlines the enhanced features and benefits available with Pro, such as increased data access, historical competitor analysis, content marketing tools, and a significantly higher daily request limit. The structure is visually supported with images and icons, uses direct, encouraging language, and provides clear call-to-action options for upgrading or exploring alternatives.