Brand
Buffer
Subject line
Last 3 days of your trial
Use case
Onboard Free UserAbout this email
This email is a friendly and concise trial expiration reminder from Buffer aimed at encouraging users to select a subscription plan before their trial ends. It structurally combines a personalized greeting, a clear call-to-action button for selecting a plan, and reassurance about the automatic downgrade to a free plan if no payment details are provided. The tone is warm, supportive, and customer-centric, reinforced by testimonials and an open invitation for direct support responses.
Buffer journey
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(Step 1) Start generating more leads with your forms and landing pages
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(Step 3) Gain insights and improve results with website tracking and marketing reports
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