Brand
MailChimp
Subject line
Say 👋 to SMS, email’s new best friend
Use case
Educate & EngageTags
About this email
This educate & engage email from MailChimp uses the subject line "Say 👋 to SMS, email’s new best friend". Tagged as Usage Expansion, it was sent on June 13, 2024 as part of MailChimp's lifecycle sequence. Ongoing educational emails like this drive deeper product adoption by surfacing underused features, sharing best practices, and keeping users engaged throughout the lifecycle.
MailChimp journey
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