Brand
Notion
Subject line
Share your thoughts with the Notion Research Team
Use case
Request FeedbackTags
About this email
This email from Notion invites recipients to participate in a brief 7-minute survey aimed at gathering user feedback on their priorities when using the product. It features a clear call-to-action button labeled "START SURVEY," supported by a friendly and appreciative tone that emphasizes the value of user input in improving the product. The email includes branding elements such as the Notion logo at the top and footer, a concise and straightforward layout, and an unsubscribe link for compliance.
Notion journey
Why this works
**Why this works.** The subject line asks recipients to share thoughts rather than complete a survey, which reframes the ask from a chore into an invitation for influence and makes respondents feel heard before they click. The pattern here is "agency before obligation"; you can lift it for any feedback request where you want users to feel their opinion shapes the product rather than that they owe you data.
