Hey Jonathan Bernard, see how we create storyboards in Miro

Rad & George from Miro

February 20, 2025

Use case

Educate & Engage

Tags

Feature Usage Nudge Product Education Video

About this email

This email from Miro presents a tutorial video hosted by Rad and George, outlining how to create visual storyboards for product marketing campaigns within the Miro platform. It includes a structured rundown of the video’s content—organizing research, planning timelines, sketching storyboards, and collaborative refinement—and invites recipients to utilize free templates from Miroverse. The tone is friendly and encouraging, supported by visuals, direct calls to action, and links to additional resources, fostering an engaging and educational user experience.

Miro journey

Emails in library 18

Journey span About 8 months

Avg. send gap ~14 days

See all Miro emails

Why this works

**Why this works.** The subject line addresses the recipient by first name and promises a specific outcome (storyboards) rather than promoting a generic tutorial, so users open because they see themselves in the use case, not because Miro wants views. The pattern here is "name the job-to-be-done in the subject line"; you can lift it for any product education email where you want engaged users to click through and learn a feature by seeing themselves solve a real problem first.