Start earning 0.5% cashback on eligible purchases* — email screenshot from Paypal
Paypal logo

Brand

Paypal

Subject line

Start earning 0.5% cashback on eligible purchases*

PayPal
April 18, 2024

About this email

This educate & engage email from Paypal uses the subject line "Start earning 0.5% cashback on eligible purchases*". Tagged as Usage Expansion, Feature Usage Nudge, it was sent on April 18, 2024 as part of Paypal's lifecycle sequence. Ongoing educational emails like this drive deeper product adoption by surfacing underused features, sharing best practices, and keeping users engaged throughout the lifecycle.

Paypal journey

Emails in library 21
Journey span About 1 year
Avg. send gap ~18 days
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