Brand
Wispr Flow
Subject line
Welcome to Wispr Flow 💜
Use case
Onboard Free UserAbout this email
This welcome email greets new Wispr Flow signups with a 14-day free Pro trial and walks them through a three-step dictation setup — launch the Mac app, place the cursor in any text box, and hold Fn to speak. The design uses a clean, purple-accented layout with numbered steps and a single 'Try Flow today' CTA that makes the next action unmistakable.
Wispr Flow journey
Why this works
**Why this works.** The email embeds the entire product workflow into numbered steps that mirror the exact sequence users will execute, so new signups can move from reading to doing without friction or confusion. The pattern here is "walkthrough as activation"; you can lift it for any free trial onboarding where the first use is a single, repeatable behavior you want users to complete in their first session.
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